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Regional Sports Sales Manager

Comcast - Bethesda, MD

Comcast Spotlight, the advertising sales division of Comcast Cable, helps put the power of cable to use for local, regional and national advertisers.  It is focused on providing multi-platform marketing solutions to reach audiences most effectively and efficiently.  Headquartered in New York with offices throughout the country, Comcast Spotlight has a presence in nearly 80 markets with approximately 35 million owned and represented subscribers. 

Comcast Spotlight offers clients easy-to-buy, easy-to-execute options customized around their business goals.  We work with clients to provide them with customized, multi-screen media marketing solutions that utilize our suite of products in the way that’s best suited to meet their objectives.  Our media solutions provide advertisers with the ability to reach, engage and connect with their customers viewing content on any device or screen. 

Job Summary:

Responsible for ensuring competence and continuity through optimum talent selection, training, professional development, motivational techniques, and performance management. Has overall responsibility for developing and administering performance standards for organizational unit. Develops processes and procedures to implement functional strategies.

Core Responsibilities:

• Ensures sales volumes among existing accounts are maintained or increased. Increases bottom line by ensuring continuous, well-researched, and targeted prospecting.

• Oversees, and may participate in, consulting with new and existing clients. Works with Account Executives to conduct needs analyses for clients and assists Account Executives with developing marketing solutions, strategies, etc.

• Assists customers and prospects in attaining their goals through proper utilization of Company products and services and ensures goodwill between customers and the Business.

• Implements Ad Sales Business Development operational strategies, policies, and procedures. Recommends changes in operational strategies, policies, and procedures to the proper decision-makers.

• Attends, participates in, and leads sales meetings, training programs, and conferences as directed and needed.

• Develops, plans, and coordinates seminars, sale incentive plans, and other strategies to achieve business unit objectives.

• Coaches Account Executives to achieve their full potential. Acts as a mentor and provides career direction as well performance reviews.

• Consistent exercise of independent judgment and discretion in matters of significance.

• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.

• Other duties and responsibilities as assigned.

Job Specification:

• Bachelors Degree or Equivalent

• Marketing, Business

• Generally requires 7 years related experience

Regional Sports Sales Manager responsibilities to include across the region:

Create client facing Sports packages for all sports opportunities

Establish pricing for all sports programming

Track and analyze sales inventory in order to ensure revenue maximization

Educate and train sellers on sports properties

Partner with sales to make client presentations

Identify incremental sports opportunities within the region

Comcast is an EOE/Veterans/Disabled/LGBT employer

9 days 12 hours ago



Regional Sports Sales Manager Comcast - Bethesda, MD, United States


Location: Bethesda, MD

Company Profile:
Comcast Corporation operates as a media and technology company worldwide. It operates through Cable Communications, Cable Networks, Broadcast Television, Filmed Entertainment, and Theme Parks segments. The Cable Communications segment offers video, high-speed Internet, and voice services to residential and business customers under the XFINITY brand name. This segment also provides business services, such as cellular backhaul services to mobile network operators; Ethernet network services; and online advertising services. The Cable Networks segment operates national cable networks, which provide entertainment, news and information, and sports content; regional sports and news networks; international channels; and cable television production operations, as well as owns digital media properties. The Broadcast Television segment operates NBC and Telemundo broadcast networks, NBC and Telemundo owned local broadcast television stations, and broadcast television production operations, as well as owns digital media properties. The Filmed Entertainment segment produces, acquires, markets, and distributes live-action and animated filmed entertainment under the Universal Pictures, Focus Features, and Illumination names. This segment also develops, produces, and licenses stage plays, as well as owns digital media properties. The Theme Parks segment operates theme parks; studios; Island of adventures; and a dining, retail, and entertainment complex. Comcast Corporation was founded in 1963 and is headquartered in Philadelphia, Pennsylvania.