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Kohl's Illinois, Inc

Marketing Analyst

Kohl's Illinois, Inc - Menomonee Falls, WI

Marketing Analyst

in

Menomonee Falls

Wisconsin

Job Description:

BUSINESS IMPACT STATEMENT

The Marketing Analyst for Insights is a mid-level analyst that is responsible for the identification and communication of business insights through the analysis of customer, sales, promotional, digital, and competitive data. This position is responsible for identifying business questions, extracting the data through relational databases or cloud platforms, analyzing and interrupting the data, and developing insights into stories to assist with business critical decisions.

ACCOUNTABILITIES

Analysis Set Up

Review standard and intermediate ad hoc analysis requests from business partners for all customer, program, offer, and channel needs.

Consult with business partners to identify primary and secondary business analyses and KPIs required to support critical business decisions.

Develop end to end project timelines for analysis deliveries

Data Manipulation and Visualization

Identify and collect primary and secondary data variables to holistically answer business questions

Maintain an understanding of the structure and location of various data sources to be utilized

Independently pull and manipulate data to determine results and develop data visualizations into relevant conclusions

Identify and set up processes for data quality checks

Assist senior analyst in the set up and data pull for analyzing various marketing programs including A/B Testing

Insight and Implication Development

Review relevant data sets and analyses to develop detailed and informed insights and implications to inform strategy and decisions.

Organize insights, data and visualizations into comprehensive stories for distribution to leadership partners in support internal business decisions.

Presentation & Knowledge Sharing

Review analyses with manager and team members.

Present completed analyses to business partners and follow up to ensure understanding of insight implications.

QUALIFICATIONS

Required

Bachelor’s Degree or equivalent

Basic SQL and/or SAS skills

Strong communication skills

Experience presenting complex data analyses to lateral business partners

Basic Experience with Tableau/Visualization Software Experience

This describes general information about the position however should not be considered comprehensive. Our company reserves the right to modify job duties or descriptions at any time. This is not an employment contract.

Job Title:Marketing AnalystAuto req ID:63601BRPosting Location:0900:Kohl's Corporate Offices Position Focus:Corporate Compensation Frequency:Annual Position Type:full-time Career Area:Marketing Company Overview:At Kohl’s, we’re always looking ahead to creating the next great thing. Since 1962, our people have been our biggest asset and every great thing we do is thanks to the great people we hire.State - Search by State only - Use Location for Zip or City and State:Wisconsin City:Menomonee FallsZip Code:53051

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15 days 21 hours ago

Kohl's Illinois, Inc

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Marketing Analyst Kohl's Illinois, Inc - Menomonee Falls, WI, United States

   

Location: Menomonee Falls, WI

Company Profile:
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