Director, Marketing ServicesAbbott - Austin, TX
Director, Marketing Services
At Abbott, we're committed to helping you live your best possible life through the power of health. For more than 125 years, we've brought new products and technologies to the world -- in nutrition, diagnostics, medical devices and branded generic pharmaceuticals -- that create more possibilities for more people at all stages of life. Today, 94,000 of us are working to help people live not just longer, but better, in the more than 150 countries we serve. Please note that candidates need to be eligible to work in the U.S. without Abbott sponsorship.
Leads & Develops Team
Hires, develops and retains a diverse, highly qualified staff and provides ongoing performance feedback. Maintains a safe and professional work environment.
Responsible for ongoing organizational design and development to align with evolving business needs and capabilities. Expereinced in organizational design, talent development, coaching, recruiting and performance management.
Leads strategic efforts involving expertise in marketing and communications, as assigned.
Develops a deep understanding Abbott therapy areas, business plans, products, and the customers and patients who benefit from our solutions. Develops an understanding of competitor products, marketing and promotional tactics and the nuances of different geographies; and sales landscape and geographic nuance by therapy area to ensure organization’s work products enable sales.
Effectively manages, adjusts and adheres to requirements associated with large and complex budget across functions, therapy areas and geographies. Coordinates the budget strategy and manages the budget allocation and reconciliation process for the department, across multiple cost-centers
Accountable to senior marketing and sales management for collaboration and team work products.
Defines and Deploys Successful Digital Communications and Digital Ecosystem Strategies and Tactics
Leads strategic efforts and directs initiatives to deliver sales enabling digital ecosystem incuding mobile learning platforms and content, marketing content management systems, customer education platforms and other digital tools intended to enable sales. This includes collaborating with various stakeholders to establish priorities and alignment, define and deliver implementation roadmaps, gather end-user and key stakeholder feedback,, ensure utilization and use metrics to assess the effectiveness of platforms and tools.
Sets long-term vision for content strategy across digital platforms aligned with needs of targeted therapy areas and corporate brand initiatives. Uses research and metrics to influence changes in strategy within marketing teams and assess effectiveness as the basis for continuous improvement.
Oversees team and instill commercial focus to develop and execute measurable, multi-channel communications strategies, digital campaigns and sales enabling events to support the commercialization of Abbott solutions across the globe in collaboration with product marketing.
Directs Customer Engagement Experiences that Enable Sales
Leads team to efficiently identify, plan and execute key stakeholder conventions, events and education programs across therapy areas and geographies, aligned with business needs. Builds Abbott and therapy brand through exceptional program execution with high attention to detai and quality.
Directs the team in ways to maximize the inherent value of customer events, educational programs, conventions and trainings as a channel to reach, engage and educate our stakeholders. Ensures adoption of best practices and global consistency in process and strategy across therapies and geographies.
Measures and applies program effectiveness metrics as basis for continuous improvement.
Provide Governance and Policy Direction
Ultimately responsible for the reporting of metrics, budget analysis and program impact indicators to support business needs and regulations.
Identifies, develops, leads and supervises vendor relationships and contractors as needed for different projects and programs.
Recommends, interprets and implements corporate policies and procedures to ensure compliance.
Performs other related duties and responsibilities, on occasion, as assigned.
ASJM Abbott St. Jude Medical
United States > Texas : 6300 Bee Cave Rd Building 2, suite 100.
United States > Minnesota : 5050 Nathan Lane N.
Yes, 25 % of the Time
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)
Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.
EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf
EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf
is about the power of health. For more than 125 years, Abbott
has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 150 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health.
The people of Abbott
come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people. They push the boundaries to help manage and treat some of life’s greatest health challenges.
We invite you to explore opportunities at Abbott
, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott
welcomes and encourages diversity in our workforce.
Facebook at https://www.facebook.com/AbbottCareers
LinkedIn at https://www.linkedin.com/company/abbott-
YouTube at https://www.youtube.com/c/abbott
Twitter at https://twitter.com/AbbottNews
8 days 18 hours ago
applyDirector, Marketing Services Abbott - Austin, TX, United States
We’re dedicated to fulfilling the promise of human potential, in all places, in all aspects and stages of life. We believe that health is the key to that promise. Because at our healthiest, we’re capable of achieving anything. And that’s why our pursuit of helping people achieve their best health at every life stage will never end. This is how we put that belief into practice each and every day.
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