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R.H. Donnelley

Digital Marketing Manager - Camarillo, CA

R.H. Donnelley - Camarillo, CA

Job Summary: The Digital Marketing Manager oversees the digital marketing strategy for the company. Develops and delivers marketing strategies to attract customers to company website, online presence and promote services. Designs and implements marketing campaigns to enhance influence of online products or services. Analyzes online statistics and marketing campaigns and identifies the best practice to optimize online marketing performance. Oversees development of e-marketing content and exploration of sales channels. Requires a bachelors degree and 3-5 years of experience in similar digital marketing role. Duties of the Digital Marketing Manager: Devising strategies to drive online traffic to the company website. Tracking conversion rates and making improvements to the website. Developing and managing digital marketing campaigns. Utilizing a range of techniques including paid search, SEO (search engine optimization) and PPC (pay per click). Overseeing the social media strategy for the company. Managing online brand and product campaigns to raise brand awareness. Managing the redesign of the company website. Improving the usability, design, content and conversion of the company website. Responsibility for planning and budgetary control of all digital marketing Evaluating customer research, market conditions and competitor data. Review new technologies and keep the company at the forefront of developments in digital marketing. Requirements of the role: Bachelors degree in Marketing Strong understanding of current online marketing concepts, strategy and best practice. Experience in ecommerce, SEO, PPC, Email marketing, and social media. Excellent grasp of social media and website metrics and best practices. Demonstrable experience with email marketing, lead generation and SEO. 3-5 years of previous experience in a similar digital marketing role.

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24 days

R.H. Donnelley


Digital Marketing Manager - Camarillo, CA R.H. Donnelley - Camarillo, CA, United States


Location: Camarillo, CA

Company Profile:
R.H. Donnelley is one of the nation's leading Yellow Pages and online local commercial search companies. The company has more than 4,000 employees operating in 28 states across the United States. Every day, consumers rely on the company's more than 600 directories, online city guides, and search websites to find businesses that provide the services they need. RHD's directories, which have a circulation of approximately 80 million, are marketed under three of the industry's most recognized brands: AT&T Yellow Pages (formerly SBC Yellow Pages) in Illinois and northwest Indiana; DexA® Yellow Pages and EMBARQ Yellow Pages „ . R.H. Donnelley's expanding presence on the Internet now includes the Best Red Yellow PagesA® brand at bestredyp.comA®, in AT&T Yellow Pages markets at