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Digital Account Manager

TEGNA Inc - Phoenix, AZ

KPNX-TV-12News, the TEGNA Inc, NBC Affiliate in Phoenix, Arizona is seeking a full-time Digital Account Manager to join our team.  In this position, you will have the opportunity to work with 12NEWS Account Executives to oversee and manage all digital advertising campaigns including front-end research, order entry, creative management, campaign optimization and post-sale activity. \\rKey responsibilities include:\\r\\rManage and coordinate the execution of all digital sales with sales teams.\\rWork with sales teams and local businesses to identify and develop digital advertising solutions to create customized marketing campaigns designed to achieve the client's objectives.\\rUnderstand, evaluate and manage digital sales inventory.  \\rWork with corporate ad operations to schedule and manage campaigns.\\rMonitor and optimize ad performance, and make customer recommendations \\rGenerate performance reports and create campaign summaries.\\rWork with clients to overcome technical ad-related issues.\\rInterface with sales account executives and the creative team for campaign fulfillment.\\rOverseeing creative fulfillment.\\rAssist the sales team with revenue development and lead acquisition.\\rAssist in television post sale duties as needed\\r

10 days 20 hours ago



Digital Account Manager TEGNA Inc - Phoenix, AZ, United States


Location: Phoenix, AZ

Company Profile:
TEGNA Inc., formerly Gannett Co., Inc., is comprised of a dynamic portfolio of media and digital businesses that provide content that matters and brands that deliver.