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Neiman Marcus

Customer Insight Analyst

Neiman Marcus - Dallas, TX

Customer Insight Analyst','1704763','!*!COMPANY OVERVIEW

For over a century, Neiman Marcus Group has served the unique needs of our discerning customers by staying true to the principles of our founders:  to be the premier omni-channel retailer of luxury and fashion merchandise dedicated to providing superior service and a distinctive shopping experience in our stores and on our websites. Neiman Marcus Group is comprised of the Specialty Retail Stores division, which includes Neiman Marcus and Bergdorf Goodman, and our international brand, mytheresa.com.  Our portfolio of brands offers the finest luxury and fashion apparel, accessories, jewelry, beauty, and home décor. The Company operates more than 40 Neiman Marcus full-line stores in the most affluent markets across the United States, including U.S. gateway cities that draw an international clientele.  In addition, we operate 2 Bergdorf Goodman stores in landmark locations on Fifth Avenue in New York City. We also operate more than 40 Last Call by Neiman Marcus off-price stores that cater to a value oriented, yet fashion minded customer.  Our upscale eCommerce and direct-to-consumer division includes NeimanMarcus.com, BergdorfGoodman.com Horchow.com, LastCall.com, and CUSP.com.  Every day each of our 15,000 NMG associates works towards the goal of enabling our customer to shop any of our brands anytime, anywhere, and on any device. Whether the merchandise we sell, the customer service we offer, or our investments in technology, everything we do is to enhance the customer experience across all channels and brands.

 

Analyst of Customer Insight

Neiman Marcus Group

Overview:

This position will provide customer insight to the organization through analysis, research, modeling and data mining.

Responsibilities:

Provide analytical support to the organization and its various groups in order to improve marketing efforts and decision making by leveraging data mining tools and analytical methodologies

Assist in data modeling and analysis to determine key customer insights, drive business strategies, and maximize ROI

Assist in advanced quantitative methods to perform market basket analysis, segment customers, and evaluate promotions for effectiveness and efficiency

Use statistical tools and techniques to extract and analyze trends from the customer database warehouse

Prepare and deliver presentations

Experience in deep dive analysis and applying analytic techniques to customer/consumer behavior data to determine key customer insights, drive business strategies and maximize ROI           

Operationalize customer segmentation strategies and other business processes into production using SAS with combination of other analytics tools/languages

Conduct multi-channel deep dive analysis for online and offline contexts using mobile phone/tablet/PC/offline browsing and purchase data 

Requirements:

1-3 years experience in a business analytics role

Experience using SQL and other query tools on large databases

Knowledge of SAS required

Knowledge of Hadoop, Tableau, and R preferred

Bachelors degree in a quantitative discipline (Statistics, Applied Mathematics, etc)  or sufficient on the job use of related skills. Masters degree is a plus. 

Strong quantitative skills

Understanding of relational databases

Strong presentation and communication skills

Exceptional standards for quality and strong attention to detail

Retail Experience is a plus

 ','United States of America-Texas-DALLAS-Dallas-1700 PACIFIC','','Neiman Marcus','1700 PACIFIC','Dallas','75201','Advertising/Marketing/Public Relations','Corporate','Full-time','Day','Regular','Standard','Individual Contributor','No','Dec 11, 2017','','','Customer Insight Analyst

9 days 6 hours ago

Neiman Marcus

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Customer Insight Analyst Neiman Marcus - Dallas, TX, United States

   

Location: Dallas, TX

Company Profile:
Neiman Marcus is a renowned specialty store dedicated to merchandise leadership and superior customer service. We will offer the finest fashion and quality products in a welcoming environment. The Neiman Marcus Group has stayed focused on serving the unique needs of the luxury market. Today, that commitment is stronger than ever. We have stayed true to the principles of our founders – to be recognized as the premier luxury retailer dedicated to providing our customers with distinctive merchandise and superior service. The Neiman Marcus Group is comprised of the Specialty Retail Stores division - which includes Neiman Marcus Stores and Bergdorf Goodman - and the Direct Marketing division, Neiman Marcus Direct. These renowned retailers offer upscale assortments of apparel, accessories, jewelry, beauty and decorative home products to the affluent consumer.