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Cardinal Health

Cardinal Health Marketing Opportunities

Cardinal Health - OH, USA

What Marketing contributes to Cardinal Health At Cardinal Health, the marketing organization is the central hub of business driving activity. Marketing takes the lead on all aspects of the marketing mix – product, price, place, people and promotion. Marketing analyzes customer behavior to understand their needs, and motivations, broadly defines and communicates the brand purpose and passionately delivers total solutions for our customers. Accountabilities Demonstrates solid understanding of brand strategy and principles of brand and marketing management. Demonstrates basic knowledge of marketing disciplines and concepts necessary for building business and marketing plans.  This includes an understanding of traditional and emerging marketing channels. Exhibits an ability to translate market and customer needs into clearly defined goals, objectives, strategies, and tactics to drive sales & profitability for the business. Accountable for gaining and driving cross functional support from all stakeholders Work cross-functionally to plan, develop and implement promotional campaigns and various forms of marketing collateral.  Monitor and report on the effectiveness of marketing programs. Identifies, monitors, and analyzes market trends.  Evaluates competitive products, services, and positioning.  Determines implications and makes recommendations to maintain market competitiveness and achieve sustainable economic success. Demonstrates strong financial acumen and logical decision making in the general business environment.  Understands and can demonstrate sound thought processes as it relates to pricing, deal structure and assessing financial implications. Effectively works both independently and as part of a team.  Cross-functional working groups include, but are not limited to, enterprise marketing, product marketing, sales, finance, business operations, IT, and outside agencies. Cardinal Health is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.,

20 days 14 hours ago

Cardinal Health

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Cardinal Health Marketing Opportunities Cardinal Health - , OH, United States

   

Company Profile:
Headquartered in Dublin, Ohio, Cardinal Health, Inc. (NYSE: CAH) is a $103 billion health care services company that improves the cost-effectiveness of health care. As the business behind health care, Cardinal Health helps pharmacies, hospitals, ambulatory surgery centers, clinical laboratories and physician offices focus on patient care while reducing costs, enhancing efficiency and improving quality.