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The Hartford Financial Services Group, Inc.

Association Affinity Marketing Review Consultant

The Hartford Financial Services Group, Inc. - Hartford, CT

Association Affinity Marketing Review Consultant','1703044','!*!Association Affinity Marketing Review Consultant

One of The Hartford’s most established distribution channels is our Association business. Through our network of strategic partnerships with predominant, national groups we reach millions of consumers through targeted campaigns promoting the benefits of The Hartford’s product suite. These products include Life and Disability insurance as well as products which protect families such as Accidental Death and Dismemberment, Hospital Income and TRICARE.

Reporting into the Assistant Director of Association Marketing, the Review Consultant role is responsible for ensuring campaigns are compliant and competitive based on The Hartford’s guidelines. The Consultant will review marketing materials including direct mail, email, websites and digital/social assets. The successful candidate will be detail oriented with exceptional project management skills to ensure timelines are met. Under the guidance of the Assistant Director, the Review Consultant will collaborate with our internal and external business partners to support critical marketing plans. This role does not have direct reports and will be part of the larger Group Benefits Marketing team.   


Complete Association Marketing Reviews: Working in collaboration with Third Party Administrators (TPA’s) and The Hartford’s compliance and legal team, this role completes extensive marketing reviews including but not limited to – direct mail, websites, magazine advertising, text messages, and digital/social assets. This detailed work requires comparing submitted materials to The Hartford’s guidelines to identify and mitigate discrepancies. Requires an understanding of the National Association of Insurance Commissioners (NAIC) guidelines and state regulations relative to advertising insurance products as well as The Hartford’s policies.

Consulting Support: Act as a collaborative liaison between our TPA’s, compliance, underwriting, and account management teams to pro-actively strengthen materials while ensuring guidelines are met.   

Support State Product Filings: Create and prepare the necessary marketing documentation to assist Product Delivery with state advertising filing requests. Process includes assisting the Product team in responding to State Department of Insurance objections.

Suggest Process Improvements: Consistently look for ways to improve our processes and actively participate in operational efficiencies.

Support Training Internally and Externally: Through regularly scheduled meetings with stakeholders, share best practices and actively provide realistic and creative solutions.  ','!*!QUALIFICATIONS:

Minimum experience, education and skills required:

College degree with equivalent work experience in Marketing, Compliance or related field.

3 years’ experience in marketing or compliance within the financial services industry, preferred (highly regulated environment)

Strong attention to detail and superior project management skills – ability to manage multiple projects simultaneously and under deadline.

Proficient in the Microsoft Office Suite. Intermediate level skill with Word and Excel.

Proven strong written and verbal skills.  

Ability to negotiate and influence while acting as a liaison.

A self-starter who takes initiative to identify needs and develop actionable solutions and suggestions. Ability to operate with limited supervision and direction.

Behaviors at the Hartford

Deliver Outcomes – Demonstrate a bias for speed and execution that serves our shareholders and customers.

Operate as a Team Player – Work together to drive solutions for the good of The Hartford.

Build Strong Partnerships – Demonstrate integrity and build trust with others.

Strive for Excellence – Motivate yourself and others to achieve high standards and continuously improve.


Visit our website to learn about The Hartford’s recognition. Information about the company and its product offerings is available at

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At The Hartford, our compensation philosophy is simple: we pay competitive base salaries and reward performance. In addition, you will be eligible to participate in our comprehensive benefits program including Medical, Dental, Life and Disability Insurance, a 401K Plan, an Employee Stock Purchase Plan and more.

Equal Opportunity Employer / Females / Minorities / Veterans / Disability / Sexual Orientation / Gender Identity or Expression / Religion / Age


 ','Marketing Communications','United States-Connecticut-Hartford','','Full-time','Individual Contributor','Bachelor's Degree (±16 years)','Standard','Day Job','Regular','Exempt','Exempt','No','Nov 30, 2017','No','No','Association Affinity Marketing Review Consultant

12 days 6 hours ago

The Hartford Financial Services Group, Inc.


Association Affinity Marketing Review Consultant The Hartford Financial Services Group, Inc. - Hartford, CT, United States


Location: Hartford, CT

Company Profile:
The Hartford is in business to protect what is most valuable to customers—their homes, cars, businesses, income, and employees. We help individuals and businesses prepare for the unforeseen with insurance and income protection so they can prevail through loss, accident, or disability.