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Morgan Stanley

Associate, Private Banking Group Marketing

Morgan Stanley - Purchase, NY

Associate, Private Banking Group Marketing','3099266','Jan 5, 2018','Americas-United States of America-New York-Purchase','','','Marketing/Communications','Full Time','Full Time','Associate','Associate','!*!Morgan Stanley is a leading global financial services firm providing a wide range of investment banking, securities, investment management and wealth management services. The Firm's employees serve clients worldwide including corporations, governments and individuals from more than 1,200 offices in 43 countries.

As a market leader, the talent and passion of our people is critical to our success. Together, we share a common set of values rooted in integrity, excellence and strong team ethic. Morgan Stanley can provide a superior foundation for building a professional career - a place for people to learn, to achieve and grow. A philosophy that balances personal lifestyles, perspectives and needs is an important part of our culture.

Marketing ensures that Morgan Stanley gains the greatest value from its brand, the heart of the firm’s franchise. It manages every aspect of our brand worldwide, from corporate advertising campaigns and sponsorships to umbrella marketing messages, research, product naming, graphic standards, and publication systems. Marketing also provides strategic guidance and creative support for business units and internal groups seeking to harness the power of our brand. It helps transform our intellectual capital into client relationships by planning and executing hundreds of events and conferences each year and assessing their business impact.

The Private Banking Group (PBG) Marketing team focuses on driving awareness, adoption and engagement with Cash Management and Lending solutions. This group is broadly responsible for marketing campaigns, branding, communications, strategic initiatives, and partnering with Sales to drive growth for the Banking business.

Position Summary:

The Private Banking Group (PBG) is seeking a Marketing Associate to support and promote growth in client digital adoption. The candidate will be responsible for developing and implementing marketing strategies to drive client engagement and adoption of online, mobile, and banking/self-service solutions. This individual should have demonstrated skills, knowledge and experience in marketing collateral development, digital marketing, copy writing and editing, and working with external and in-house creative services/agencies. 


-Create, develop and project manage the execution of marketing initiatives to drive client digital adoption

-Partner across Wealth Management Marketing and Digital Platforms teams to develop and execute innovative cross-platform marketing campaigns to drive FA and client engagement

-Manage vendor and partner relationships to ensure deliverables and deadlines are met

-Collaborate with Legal and Compliance partners to facilitate the timely review and approval of materials

 ','!*! Knowledge and Skills Required:

-BA or BS degree; concentration in Marketing or Communications is a plus

-Ideally 2-4 years of marketing experience

-Experience with executing multiple marketing channels such as digital and direct marketing

-Detailed oriented with strong organizational, analytical and written communication skills

-Comfortable working with multiple functional groups and managing complex processes

-Expert proficiency with Excel, Word, PowerPoint required','Associate, Private Banking Group Marketing

6 days 6 hours ago

Morgan Stanley


Associate, Private Banking Group Marketing Morgan Stanley - Purchase, NY, United States


Location: Purchase, NY

Company Profile:
Morgan Stanley, a financial holding company, provides various financial products and services to corporations, governments, financial institutions, and individuals worldwide. The company’s Institutional Securities segment offers financial advisory services on mergers and acquisitions, divestitures, joint ventures, corporate restructurings, recapitalizations, spin-offs, exchange offers, leveraged buyouts, takeover defenses, and shareholder relations, as well as provides capital raising and corporate lending services. This segment is also engaged in sales, trading, financing, and market-making activities, including institutional equity, fixed income and commodities, research, and investment activities, as well as offers financing services, such as prime brokerage, consolidated clearance, settlement, custody, financing, and portfolio reporting services. Its Wealth Management segment provides brokerage and investment advisory services covering various types of investments comprising equities, options, futures, foreign currencies, precious metals, fixed income securities, mutual funds, structured products, alternative investments, unit investment trusts, managed futures, separately managed accounts, and mutual fund asset allocation programs. This segment also offers education savings programs, financial and wealth planning services, annuity and other insurance products, cash management services, trust and fiduciary services, retirement solutions, and credit and other lending products, as well as fixed income principal trading services. The company’s Investment Management segment provides alternative investment products, such as hedge funds, private equity and real estate funds, and portable alpha strategies to institutional and intermediary channels, and high net worth clients, as well as is involved in real estate investing and merchant banking businesses. Morgan Stanley was founded in 1935 and is headquartered in New York, New York.